WBL: Ronan Atkinson

Recently I have been a project which will add to my Work Based Learning module. The project was for a friend of mine and it was to design a logo and come up with some branding for himself.

BACKGROUND…

Ronan Atkinson is a Speedway rider in Berwick upon Tweed and is currently practicing to become a rider for ‘proper’ if you like. He approached me to help him develop some sort of logo and branding so that when he becomes an ‘official’ rider and has all the gear, he could get the logo/brand printed on his equipment such as; Van, Kevlars, Bike, etc.

HERE’S ONE I MADE EARLIER…

After a weeks research into other Speedway riders’ logos and what the current trend is, I was able to produce a few designs for Ronan. I continuously sent the updated designs to him to show him what I was doing; that way he could let me know if he want amendments to the design. After a couple of successful weeks on this project, I finally got finished with a good logo, a nice brand and a happy client.

Left: Mock up of all ideas. Right: Final Logo & Branding!

Left: Mock up of all ideas.
Right: Final Logo & Branding!